Few years back, things were much difficult. Thank God we are in 2017 when launching and sustaining a jacket distribution business on a global scale is much easier and cost-effective with relatively less market risks involved.
So if you are planning to venture this sub-market in a grand way that is, to become an international distributor of jackets smile, because you can do that easily. How?
With these 5 simple steps-
Pick a manufacturer who is globally renowned in real sense
The industry is filled with jackets manufacturers and most of them claim to be a global name.
Your first task at-hand is to screen these outwear manufacturing companies and pick one who is a really world-renowned.
- A manufacturer who has wide market reach and have a mass appeal with its products among the end customers;
- A manufacturer who spends well on its marketing strategy to sell its name;
- A manufacturer who also offers custom collection.
Use social media platforms to reach international clients (retailers)
Social media platforms are your ultimate asset that would spread the good words about your jackets distribution business, beyond the domestic boundaries, across the global scene.
So, use Facebook, Twitter, Instagram and more to reach your target customers in different countries. Invest in paid advertisements when needed.
Suit yourself up for smooth post-sale service
A smooth and consistent post-sale follow up is a key component of customer retention strategy, which often triggers word-of-mouth marketing, which might not necessarily boost your sales instantly but can help your business reach beyond to new markets. So suit yourself up and map a plan to offer clients (retailers) better experience after the sale is made.
Partner with other jacket distribution company
Not every distributor in your niche is a business competitor. If you are smart and strategic enough, you can turn them into partners who can help you reach new international markets rather easily and without the need for hefty investment. In fact, this is the easiest (and most affordable) way to scale clothing business to new markets which also makes order fulfillment very comfortable.
Re-invest the profit in the business
If you want to scale your business outside the national boundaries and become a global jackets distributor in real sense and that, in quick span you must be ready to invest your profit back into the business.
These are 5 simple steps to become an international distributor of jacket. Of course, you are going to face plenty of challenges on the way, but with right strategies and informed decision-making, you can reach your goals easily.